Happy Holidays! It is my sincere hope that you're able to celebrate with friends and loved ones ... which is why I chose celebrating as my topic for this week.
I'll bet you know as well as anyone that writing and publishing can be hard work. There's always plenty to do ... and after that, there's plenty more to do!
But a constant stream of producing and creating and working ... well, it can wear a person out.
In this week's video I talk about one important thing you can do that will hopefully help you avoid burning out.
And perhaps most importantly, I hope you and yours have a wonderful Holiday Season!!
"Your book could be a New York Times Bestseller!!"
That seems to be the dream of every aspiring author - to see their book on a bestseller list.
But how was the concept of a "bestseller" born? And why has this goal achieved such exalted status in our publishing culture?
Is the idea still as relevant as it once was?
What does achieving that status do for an author in terms of sustainable revenue? Or in terms of visibility and marketability for their books?
Are there other promotional goals that might be even more important?
This week's video puts some context around the role of "bestseller" for today's indie authors.
We all want to sell oodles and oodles of books, right? So doesn't it make sense to write in one of the really popular categories like romance novels or thrillers?
Won't that offer the best chance of appealing to large numbers of readers?
Well, it might not be that simple...
Should some authors simply accept whatever sales come their way, without worrying about promotion?
How important is it for authors to be able to effectively promote and sell their books? What is actually riding on it?
Here are a few ideas.
I've spent the last few days attending an event called LaunchCon 2018, where I heard tons of great ideas that apply to launching and marketing books. Here's a tip from one of the speakers that really struck a chord with me. It's all about how taking a risk in your writing business might not actually be as perilous as you think.
Signing a deal with a traditional publishing house is a goal that holds a special place in the hearts of many writers. Here are my thoughts on the one type of book that every publisher (and literary agent) is hoping to find, plus how to put yourself in the best position to land that deal and then "earn out" your advance.
The best writing tip I ever received is about making sure the pace of your novel doesn't slow down in the middle. Use this technique and readers will describe your book by saying, "I couldn't put it down!"
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