Profanity in your BLEEPING NOVEL!

writing Mar 14, 2019

Do the characters in your novels swear?

From the conversations I've had with numerous novelists, it seems there are two sides to the debate as to whether the answer should be yes or no.

“My characters use strong language,” one author might say, “simply because that’s how people really talk. I want my dialog to be as realistic as possible.”

Another might argue, “Well I don’t swear in real life. I find such language offensive and I don’t want it in my books.”

And here’s the thing about this kind of issue – even though they disagree, both of those authors are absolutely right!

So how should you decide whether to include profanity in your books?

Let’s look at the question from a few different viewpoints.

First there’s the business angle. Will your book sales be affected one way or the other depending on whether you decide to use profanity?

It's clear that some people don’t care if the books they read are laced...

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“That's why I gave up on writing...”

writing Feb 25, 2019

Oh man, can I ever relate to this author.

He reached out and told me why he gave up on the idea of writing and publishing novels.

I can empathize because a number of years ago I went through almost exactly the same experience he describes.

In this video I explain how this unfortunate scenario is all too common for so many authors ... and why it doesn't have to happen to you!

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Book Promotion versus Marketing - and why it matters!

marketing promotion Feb 03, 2019

Do you want to know how to turn your sporadic book sales into reliable, predictable monthly income?

If so, then it's important to understand the difference between "book promotion" and "book marketing."

Different activities you can undertake.

Different outcomes you are trying to achieve.

Most of the activity I see online focuses entirely on one to the exclusion of the other.

And the result is that most authors are leaving money on the table when it comes to their book sales!

This video discusses how to avoid this problem.

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Recommended Books on Writing Fiction

fiction writing Jan 28, 2019

Here's a chance to help your fellow fiction writers!

In this video I discuss three fabulous "How To Write Fiction" books that have made me a much better writer.

And for one of the books, I offer a cautionary tale!

How about you? I bet you've run across some wonderful how-to guides that other novelists would find helpful. Please share in the comments :) Let's collectively create a list of great "How to Write Fiction" books - a helpful resource for all of us!

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[Book Review] "The Snowball Book Launch" by Ray Brehm

publishing Jan 21, 2019

"The Snowball Book Launch" is a brand-new, hot-off-the-presses business book by Ray Brehm.

If you're an entrepreneur, this is an awesome resource to help you launch books so they can become a massively effective way to help promote your business.

And if you publish fiction or other genres, you can incorporate plenty of the ideas into your own book launches as well!

Check out the video for the reasons why...

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Is J.K. Rowling a Good Writer?

writing Jan 14, 2019

Okay, so this is likely to be an emotional topic for some of you.

After all, I know many people who grew up during the years when children's bookshelves (and movie theaters, for that matter) were dominated by the anticipation of when the next installment in the Harry Potter series was due to be released.

You know what I'm talking about -- HUGE levels of fan insanity.

And yet there are always doubters and cynics.

The other day I was skimming through an online discussion forum when I came across this question: Is J.K. Rowling a Good Writer?

The responses reflect a variety of opinions, including one person who describes the books as having "...lots of visualizations and descriptive language to paint a vivid picture, but the writing itself lacks substance."

This got me thinking about how I would answer the question, and more to the point, what does it mean for any of us to be a "good" writer? Do you sometimes wonder whether YOUR books are "good enough?"

Here are some thoughts...

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How do People Decide to Buy Your Book?

Uncategorized Jan 07, 2019

Every individual book purchase involves a decision whether or not to buy.

As authors, it's critical that we understand the psychology involved with this process so we can position ourselves and our books for sales success.

For instance, from the reader's point of view, what is the true cost of purchasing and consuming your book? (Hint: It's more than simply the book's price...)

And what affects their perception of your book's value?

Watch as I walk through these and other related issues with the participants at a recent Book Marketers Lab live workshop.

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Your Publishing Dreams

goals writers Dec 31, 2018

I had big dreams when I was working on my first novel.

My entrepreneurial spirit was on fire with the idea of producing an amazing book and then obtaining a sizeable advance from a publisher.

Many authors have told me they have essentially the same thought process -- complete the manuscript, try for a publishing deal, see what happens.

But does it still make sense for authors to dream big in today's publishing industry? After all, what percentage of first-time authors end up landing that coveted publishing deal?

Well, I actually believe that it DOES make sense for writers like you to have lofty, ambitious goals -- AND to have an actionable & achievable plan to back them up.

Here's why...

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Celebrate Your Writing Success

Uncategorized Dec 24, 2018

Happy Holidays! It is my sincere hope that you're able to celebrate with friends and loved ones ... which is why I chose celebrating as my topic for this week.

I'll bet you know as well as anyone that writing and publishing can be hard work. There's always plenty to do ... and after that, there's plenty more to do!

But a constant stream of producing and creating and working ... well, it can wear a person out.

In this week's video I talk about one important thing you can do that will hopefully help you avoid burning out.

And perhaps most importantly, I hope you and yours have a wonderful Holiday Season!!

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What Does "Bestseller" Status Actually Buy You?

authors bestsellers writers Dec 18, 2018

"Your book could be a New York Times Bestseller!!"

That seems to be the dream of every aspiring author - to see their book on a bestseller list.

But how was the concept of a "bestseller" born? And why has this goal achieved such exalted status in our publishing culture?

Is the idea still as relevant as it once was?

What does achieving that status do for an author in terms of sustainable revenue? Or in terms of visibility and marketability for their books?

Are there other promotional goals that might be even more important?

This week's video puts some context around the role of "bestseller" for today's indie authors.

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